Welcome to Future Proof in 5 by Marco Grüter
Future-Proof in 5 is the daily 5-minute podcast for founders and CEOs who want to build companies that last – not just grow.
Each episode delivers sharp, actionable insights on how to make your business more durable, transferable, and valuable – the three pillars of a Future-Proof Business™.
No fluff. No endless interviews. Just focused reflections that help you rethink how you lead, scale, and design a company that thrives without you.
Hosted by Marco Grüter, entrepreneur, investor, and creator of the Future-Proof Business System, this show blends strategy, systems, and mindset for the modern founder who wants freedom and legacy.
140 - What Discount Would a Buyer Apply to Your Business?
A founder lost 40% of the exit value during due diligence due to poor governance and over-dependence on the founder. This episode explores how hidden risks become buyer discounts and what to do about them.
135 - Would Your Company Get a Premium or a Discount?
Learn why some businesses sell at a premium while others are discounted. Discover the key factors that drive higher valuations: transferability, resilience, and systems that reduce key person risk.
129 - Would Someone Pay More Just for Your Brand?
Your brand is either your greatest asset or your hidden liability. This episode unpacks how strong branding increases enterprise value, attracts top buyers, and commands a premium at exit.
119 - Would the Buyer Pay Full Price for Your Company Today?
Most founders lose up to 50% of company value at exit due to hidden risks, not revenue. This episode reveals how client dependency, weak governance, and founder overreliance drive down buyer offers and how to address these issues.
115 - Exit & Investment Readiness Scorecard
Valuation isn’t won at the negotiation table, it’s built in advance. This episode introduces the Exit & Investment Readiness Scorecard, a powerful audit tool to de-risk your business and prepare for a premium exit or funding round.
113 - Most Businesses Aren’t Ready to Sell. Are You?
Most founders overestimate how ready their business is to sell. This episode explains why sellability must be built years in advance and outlines what makes a company valuable, transferable, and ready for acquisition.
95 - Inside My Investment & Exit Readiness Framework
This episode unpacks the Investment & Exit Readiness Framework, a 12-critical checkpoint framework that determines whether your business is sellable, scalable, and investor-ready, without founder dependency.
94 - How My Momentum Scaling System Protects Millions in Valuation?
This episode reveals the core elements of the Momentum Scaling System, how to eliminate founder dependency, build investor-trusted metrics, and design growth plans that protect and increase valuation.
93 - What Buyers and Investors Want? It’s Not Just Revenue
Investors don’t pay for revenue, they pay for predictability. This episode unpacks what truly drives premium valuations and how to structure your business to attract the right buyers or investors.
92 - The 4 Hidden Valuation Killers That Cost You Millions
Your valuation isn’t lost in the deal room; it’s lost months before. This episode unpacks the 4 hidden valuation killers that silently cost founders millions and how to fix them before it’s too late.
91 - Your Valuation Is Built Daily
Your valuation isn’t made during negotiations; it’s built daily. This episode breaks down the key operational and strategic levers that increase your company’s worth over time and why consistency beats last-minute sprints.
67 - Want to Raise Capital or Sell Your Company?
Raising capital or planning to sell your company? This episode reveals four common valuation killers that silently destroy your deal and how to fix them to protect your exit and maximize investor interest.